Discover the benefits of applying a bit of creative thinking to the problem of urban decay.Read more...
company spotlight. Renewing Newcastle
company spotlight. The Monkeys
Since its launch in 2006, The Monkeys has established itself one of the world’s most provocative creative agencies.Read more...
company spotlight. Portable
Portable is a nimble digital player based in Melbourne.Read more...
company spotlight. The Glue Society
A creative collective blurring the boundaries between advertising, art and film.Read more...
creativeinnovation.net.au is an initiative of the Creative Industries Innovation Centre which is part of the Australian Government's Entrepreneurs’ Infrastructure Programme, and hosted by the University of Technology, Sydney. Read more
blog. Skipping the sales budget tango
30 May 2014
There is a strange commercial dance that is performed regularly on the stage of business-to-business negotiation.
This provides a definitive answer to a question often posed to creative professionals: "What do you actually do for a living?" and explains why the creative industries are so influential...